Most companies buy their noni juice from third party vendors that don't always have the consumer's best interests in mind when processing the fruit. Our research and laboratory tests indicate that many companies are using inferior quality fruit in their products.

Tahitian Noni International controls the process from the noni tree to the consumer's hands, ensuring the most natural and most nutritive noni product on the market. Tahitian Noni International uses noni fruit grown and harvested in the wild, without the use of potentially harmful fertilizers and pesticides.

When a fruit such as noni is dehydrated, vital compounds (the compounds that make noni effective) will be lost. TAHITIAN NONI® Juice is made from noni fruit puree directly from noni fruit — which Tahitian Noni International has harvested (to preserve its nutritive properties). It is never tampered with — it remains in its liquid state from harvest to bottle, preserving the live compounds for maximum potency.

Most companies are focused on profit, not noni. Their attention and resources are not focused on noni, but are scattered over a vast spectrum of products. Tahitian Noni International created the noni market. It is our passion. No one knows more about noni. Tahitian Noni International owns the only research and development lab staffed with world-class doctors and scientists devoted solely to the study of noni. This is our committment.

Most companies do not research their noni products. They purchase the product and add it to their existing product lines without testing it or ensuring its quality and potency. Noni is all we do at Tahitian Noni International. We research and develop our own noni products.

Other brands do not provide accurate ingredient listing and a supplement facts panel required by law. Tahitian Noni International ensures that each bottle of TAHITIAN NONI® Juice is properly labeled and that their processes meet or exceed both U.S. and international standards.

Artificial preservatives when added to the product is no longer in its "natural" state. This is what most companies do. To avoid the need for preservatives, Tahitian Noni International pasteurizes TAHITIAN NONI Juice and hot-fills glass bottles. Pasteurization helps to maintain the natural qualities in noni.

Other brands usually do not pasteurize their noni juice. When fruits and vegetables are made into fresh-squeezed juice, harmful bacteria may be present and become part of the finished product. In accordance with the National Advisory Committee on Microbiological Criteria for Foods and FDA recommendations, Tahitian Noni International pasteurizes TAHITIAN NONI® Juice to ensure the safest product possible.

Most companies do not reveal how much Morinda citrifolia is in their product. With TAHITIAN NONI® Juice, you always get 89% pure noni juice puree from Tahiti — the best source.

Tahitian Noni International uses the natural sweetness of blueberry and grape juices to enhance both the flavor and the health benefits of noni juice. No artificial sugars or sweeterners are added.

Most companies do not use the pulp of the noni fruit. TAHITIAN NONI Juice is made from noni puree to ensure maximum nutritional benefit. Tahitian Noni International has no need to add artificial thickeners; the natural noni pulp makes a rich, thick juice.

Other companies are more concerned about the taste of their products than the actual benefit. Tahitian Noni International adds its exclusive flavoring system of pure and natural blueberry and grape juices to TAHITIAN NONI Juice, which adds to the antioxidant properties of the noni fruit.

Most companies quote Dr. Ralph Heinicke or other researchers in their promotional literature. However, they fail to mention that Dr. Heinicke only endorses authentic TAHITIAN NONI Juice. Dr. Heinicke, Dr. Anne Hirazumi Kim, and the world's leading experts on noni, agree that nothing compares to authentic TAHITIAN NONI Juice.

Most companies do not have safety and quality testing because they offer noni products purchased from a third party vendor. They don't know the quality of the juice that they resell. The quality and safety of TAHITIAN NONI Juice is unsurpassed. Tahitian Noni International is involved in the process of making TAHITIAN NONI Juice, from the beginning-harvesting fruit-to the end-bottling the product.

If you want the highest quality noni brand, TAHITIAN NONI Juice is for you.